A Note from an Insider

Welcome to Rare Beauty Secrets!

Hi there,

I consider myself really lucky to be part of Rare Beauty. I won’t get into who I am or what I do here, because—let’s face it—you’re not here for me. Just know that my workday is defined by makeup and meetings (relatable), as well as the many people who make magic happen here at Rare Beauty HQ.

One of the best parts of my job is seeing what it takes to build a successful brand: the good, the bad, and the rejected formulas. Unfortunately, keeping a secret isn’t exactly my specialty. I love to talk shop over Sunday brunch and midweek happy hour, oversharing whenever possible. Rather than ask me to tone it down, the team gave me the green light to channel that passion into Substack. Their way of keeping an eye on me?

Expect practical tips I plan to steal from our makeup artists. A glimpse into the lives of our team members after I trail them for a day. A preview of new shades as I peer over our product development team’s shoulders. A peek into Selena Gomez’s office as I pass by (she’s our founder, after all)...

It’s a semi-authorized look behind the scenes at one of the world’s biggest beauty brands. I’ll share what I know and ask for forgiveness later.

Stay tuned for Rare Beauty secrets...